A D O B E C R E A T I V E J A M










Mobile application designed to raise awareness and support for coral reef preservation by donating tools for reconstruction, reefstars.
M O B I L E A P P
REEFSTAR
The Challenge
2-WEEK DESIGN SPRINT
TWO-PERSON TEAM
Adobe Creative Jam + ‘Glowing, Glowing, Gone’ campaign
design challenge invited the creative community to support ocean conservation by using vibrant colors in creative designs and products. Donations of reefstars, the star-shaped tools meant for coral reconstruction would need to be the highlighted and sold on the prototype.
The colors below were used to create an interactive mobile app prototype in Adobe XD :



scroll
P R O T O T Y P E


Facts provided about our end users:
-
Main Audience in the U.S.
-
Mostly women
-
Have Disposable Income
-
Short on Time
-
Environmentalist
We opted to build a mobile app with the following
characteristics:
- Quick Navigation
- Transparency through Donation Updates
-- Supports Social Media
- Serves as an Information Tool
- Community Creation / Engagement
LOGO

Beginning with branding REEFSTAR,
I designed a logo to help users visualize
the tool in a fun and appealing way.
T H E P R O C E S S

REEFSTAR
GLOBE
The globe acts as a map for all the reefstars placed abroad. It can be rotated to show existing reefstars and conservation efforts taking place at the location.

REEFSTAR LOCATIONS
After selecting a location, an information page will appear. Users can learn about current conservation efforts, donate a reefstar, and connect with users.

REEFSTAR
UPDATES
Donors can track their reefstar donation with their personal profile. Users get photo updates, a gauge showing their reefstar's placement, and users can share their progress.

DONATION
PAGE
On this page users can purchase a Reefstar. It also provides users with information about Reefstars and has a form for users to subscribe to the Reefstar newsletter.

DONATION
MODULE
The module was designed to make the donation purchase quicker. Users have the option to check out with a single or multiple reefstars.
F I N A L P R O T O T Y P E